So how did it all begin? While Korean beauty regimes dates back to as early as the Goryeo Kingdom, the more familiar Term K-beauty (“Korean Beauty”) is a large, new-ish term that combines elaborate skin care, low in pigment makeup, unique routines and exceptional ingredients that all serve one great purpose: to make you look and feel like Korean idols. But why an Idol? Some may allude to the fact that K-beauty originated with the raise in popularity of K-pop and K-drama where beautiful stars like Hyun-A, Taeyeon, G-dragon and other gorgeous men and women has began to endorsing beauty products and showcasing their beauty routines on social media. Actually, Social media plays an important role in how K-beauty became a widespread phenomena.
Don’t worry Taeyeon, we can’t stop looking at you by SNSD Taeyeon (CC BY-ND 2.0)
How can K-beauty be ignored? The short and simple answer is that it just can’t. K-beauty Vloggers, Bloggers, Facebook communities gain popularity swiftly and embrace K-beauty regimes as this trend is here to stay, and slay.
About the author:
Karina Kahlon is an Israeli K-beauty ambassador. Owns Peachplz.com, a blog which offers an innovative beauty resource that provides reviews, recommendations and new product launches, with a touch of humor and authenticity.